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Jumping on the back of a successful ‘Summer’s Here’ campaign in 2021, We recreated their signature Drummy rip in their latest ‘Fudge is Here’ campaign spanning TVC, OOH, digital, social and transit.
The campaign extended into TikTok, spearheaded by the hilarious duo, The Uninspired Unemployed, with Drumstick's ‘Rip into Summer’ TikTok challenge where TikTokkers were invited to create their own DIY Drumstick Ad. Creating a platform wide TikTok trend.
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